Digital Advertising
Sydney Website Design Agency serves Business Owners based in Sydney and worldwide who wish to provide a website design that promotes professionalism, passion, and value to the customer.
“A man who stops advertising to save money is like a man who stops a clock to save time.”
— Henry Ford
There are three ways that to generate internet traffic to any website, sales page, landing page or even funnels.
1. Organic traffic, organic traffic is from all the digital footprints you have left behind in your digital real estate.
2. Advertising traffic, advertising digitally through internet, you pay to play, and you can turn dial up and down according to your capacity of budget, stock, manpower etc…
3. Purchased traffic, purchased traffic can be very risky and could damage your business or brand entirely, and we do not recommend it.
There are many aspects of a winning ad, it starts from the offer or target audience all the way to influencing your clients to buy from you again or buy more of what they have already purchased.
First and most importance for any business owner who is planning to advertise and have not advertised before is to have a test budget, then consider a monthly budget. This is just to build data and to get touch and feel of it all, then increase the budget on what is working to gain higher results.
Through experience, we have seen business who have just depended on the adverting traffic have struggled through the changes, updates, and upgrades of digital platforms, perfect example was when video was introduces to adverting.
To note
This why we strongly suggest building raving fans using all strategies that will impact all your new clients.
We have strategy building training session available for our VIP clients.
Advertising Blog
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